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    Discover some of the most effective SEO strategies that enterprise companies must prioritize. Manage the challenges and gain the insights for solutions to boost your overall search visibility.

    Mark Traphagen

    Mark Traphagen

    Mark Traphagen is Vice President of Product Marketing and Training for seoClarity. His previous careers as a salesman and then a teacher were excellent preparations for what he does now. Mark's deep dive into online marketing began about 14 years ago when he was tasked with turning around a failing independent bookstore. He took the store online and developed practices of content marketing, influencer relationships, exceptional customer service, and community building that brought the store to profitability in two years. Since that time he has dedicated himself to learning what really works for online business success. He is a sought after speaker at conferences such as PubCon, State of Search, and SMX, and a featured writer for major online publications such as the Moz Blog, Search Engine Land, Marketing Land, and a VIP Columnist for Search Engine Journal.

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    Author's Posts

    State of Search 2021: A Look at Google's New Initiatives [WEBINAR] - Featured Image

    State of Search 2021: A Look at Google's New Initiatives [WEBINAR]

    By Mark Traphagen on December 4, 2020
    Hello, and welcome to this seoClarity webinar on the state of the enterprise SEO industry!
    Google SERP Features Today: The Rabbit Hole Is Deeper Than You Think [Webinar] - Featured Image

    Google SERP Features Today: The Rabbit Hole Is Deeper Than You Think [Webinar]

    By Mark Traphagen on October 29, 2020
    Any of us who work in the industry — or really anyone who's been using Google over the years — knows that the search results have changed radically over time. It's not your parent's SERP anymore!
    10 SEO Issues You Can’t Ignore: Verified and Confirmed - Featured Image

    10 SEO Issues You Can’t Ignore: Verified and Confirmed

    By Mark Traphagen on September 14, 2020
    Monitoring, assessing, and fixing on-site technical SEO issues is an essential task for any site, but especially important for larger sites where such problems can cause harm at scale.
    Top Ways to Increase Site Traffic According to SEOs [Survey Results] - Featured Image

    Top Ways to Increase Site Traffic According to SEOs [Survey Results]

    By Mark Traphagen on July 30, 2020
    In the deep ocean of SEO data, knowing where to be actionable can feel a little like treading water in a choppy sea.
    My Rankings Haven't Dropped but My Organic CTR Tanked - Help! - Featured Image

    My Rankings Haven't Dropped but My Organic CTR Tanked - Help!

    By Mark Traphagen on April 30, 2020
    Has your organic click-through rate dropped suddenly, even though keyword rankings remain the same?
    February 2020 Google Algorithm Update: Some Big Losers & Winners - Featured Image

    February 2020 Google Algorithm Update: Some Big Losers & Winners

    By Mark Traphagen on February 10, 2020
    UPDATE (February 13, 2020): It appears that Google has extensively reversed whatever it did on the weekend of February 7-9, 2020. For details, see the section "Update: A Google Reversal?" at the end o...
    B2B Ecommerce Site Earns 30% YOY Growth in Organic Search Traffic

    B2B-Ecommerce-Site-Earns-30percent-YOY-Traffic

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